How many types of innovations are there, really? As an innovator, you must have asked this questions at some point. If you are searching for innovation opportunities, it is helpful... read more →
Why do you have customer surveys? They are to understand your consumers. Right? They can help you use empirical data to drive your business. But can such studies lead to... read more →
If the market conditions of a company change, but the business doesn’t adapt to that change, it almost always dies. I remember visiting Harvard Square in Cambridge in 1996 and... read more →