The Dark Side of Innovation Audio Summary [Part II]

This is the second part of Audio Summary of The Dark Side of Innovation that we recorded last week for blog release. In the first part, you learned about three industry stories where the dark side of innovation appeared. This episode concludes the two-part audio summary. You can access an infographic of the four-step methodology to deal with the dark side here.

Dark Side of Innovation is more than Disruption

The Dark Side of Innovation is all about disruption and how to win over disruptive forces. However the reason for my calling it the dark side is two-fold. I explain both the reasons in this episode. Don’t miss the link between the dark side of innovation and the Jungian shadow.

Can you Win Against Disruption?

Although it is an existential challenge when you face disruptive forces, many firms have succeeded against disruption. In my book, I distill the lessons of managing disruption from hundreds of companies.  Here I extract those learnings into a few dos and don’ts. These are the seven lessons of The Dark Side of Innovation.

Dealing with Disruption

I summarize the process of dealing with disruption. This step by step process helps you anticipate and respond to disruptive forces. Although a majority of the book focuses on how to address disruption, this step by step process is a great companion for managers dealing with disruption.

Key Take Aways

The second part of the audio summary will help you take away the following:

1. Why profit destroying innovations are the dark side of innovation.
2. Can companies win over disruption?
3. What the key lessons of the book The Dark Side of Innovation?
4. What is the strategic anticipation and response process to deal with disruption?
5. Three ways to create response strategies against disruptive threats.