It is October 14th, 1995. You wake up on a lazy Sunday morning and pick up your copy of New... read more →
If your competitor cuts its price directly (or indirectly), and you are forced to either cut price or lose share... read more →
I am sometimes asked this question when I present my work on rogue innovations to an audience. Since it is... read more →
You have heard of the game of Russian Roulette, haven’t you? Two (or more) players fill a single bullet in... read more →
Not very long back if I wanted music, I went to a music store and bought a CD. If I... read more →
In my previous post, I showed you two sets of choices. If you are like most people, you would have... read more →
Which option will you choose among the following: 1. I pay you $100 2. You toss a coin and if... read more →
In my previous post, I wrote about the response Gus Sauter got from the CEO of Vanguard when he suggested... read more →
Imagine you are the head of a major business that has been very successful in the past. Your firm became... read more →