Predicting Disruption [Podcast S1E11]

Today, we find ourselves in the age of disruption. More disruptive events are taking place at a faster speed today. Many forces are driving the age of disruption. As a result, firms find themselves in a precarious situation. If they wait for a disruptive force to emerge in their industry, it may be too later. Firms do not have a luxury of waiting to respond to disruptive forces anymore. Today they need the ability of predicting disruption.

Disruption Management Capabilities

The need of the day is a full-fledged disruption management capability. Such a capability should provide an ability to predict disruptive forces ahead of time. Once predicted, a disruptive force loses some of its power because it allows you to plan response strategy. Disruption management capability requires both the ability to predict and an ability o create contingency plans.

Predicting Disruption

This episode of the innovation muse goes into the details of how to predict disruptions. Using a powerful cascading change model, it shows you how to predict disruption in your industry. Although there are infinite ways in which a disruptive force can attack an industry, this proprietary model helps you predict it in a tractable manner.

Use Cases

This episode also shares some examples of using the cascading change models across industries. This model was originally developed in my book The Dark Side of Innovation. I also use in my upcoming book A 60-minute guide to disruption.

Key Take Aways

This episode helps you take away five key lessons:

1. Disruption is never inevitable
2. There are two necessary and sufficient conditions for any disruption to take place
3. You can predict conditions that can lead to disruption
4. What is cascading change model and how to use it to predict disruption conditions
5. Applications of cascading change model

How to listen?

Go to the The Disruption Management audio course to listen to the entire series of audio lessons on Disruption.